Lawn Doctor is a national lawn care franchise that has been in business for over 45 years. The company was built the right way, from the ground up by two friends who knew their business inside and out. This gave them the ability to grow their franchise at a pace that allowed them the control necessary to ensure that their vision and brand only gained strength as it grew instead of becoming diluted.
In 1967, in Matawan, NJ, Tony Giordano was a hardware store owner who’s business was booming thanks to the construction of a new housing development in town. His store was flooded with new homeowners who didn’t know the first thing about maintaining a healthy attractive lawn. In order to meet the demand for his expertise, he began holding weekly informational sessions at his store. A local paper dubbed him the “lawn doctor,” and the seed for what would become the largest lawn care franchise company in the world was planted.
It was Tony’s friend, Bob Magda, who suggested they partner and go into the lawn care business. Bob, an engineer, built their machinery while Tony developed their lawn care system and sold their expertise.
The result of their dedication is a franchise system that numbers over 450 locations nationwide. The opportunity they offer franchisees is one-of-a-kind. It is a low investment franchise, ranging in initial costs from $68,387 to $98,237, that has a customer retention rate of 80%. That is an incredible statistic, and means that Lawn Doctor franchisees can spend less time trying to find new customers and more time growing their business.
We, here at St. Jacques, are excited to be partnering with such a well respected and highly sought after company in the franchising world.